Ecomondo 2015: the best edition
1,200 companies the key players at Ecomondo, Key Energy, Key Wind, Key Energy White Evolution, SA.LVE, H2R Mobility for Sustainability.
Italy is focusing on the green economy to boost its upswing. This is the message from the expo days at Rimini Fiera, where the innovative proposals of the 1,200 companies and the contents of 200 seminars with over 1,000 speakers showed the importance of an industrial and scientific system up to the most advanced standards, as well as providing a model for other nations´ economies. The presence at the expos of industry and trade members from all over the world ensured the days a really international dimension.
103,514 (1.68% more than 2014) professional visitors attended over the four days, a figure that stabilizes the European position of Ecomondo and the expos held simultaneously with it. This figure also contains the planned rise of the foreign component, with almost 11,000 industry/trade members and 500 buyers from all over the world. Also worthy of mention were the numerous representatives from Iran and China, whose visits were organized along with the Ministry for Environment.
Precisely Minister Gian Luca Galletti, inaugurating the expo days along with the President of Emilia Romagna Stefano Bonaccini and the President of the Province of Rimini Andrea Gnassi, emphasized how economy and environment is a winning combination for real development.
The fourth edition of the States General of the Green Economy was held during the expo days and gave an insight on companies´ ´green orientation´, now found in over 40% of them, but there were also the proposals from organizations of enterprises for ´cooling the climate´, communicated to the Government prior to the world conference in Paris at the end of November.
As far are contents were concerned, as well as the international profile, the scientific program, coordinated by Fabio Fava for Ecomondo and Gianni Silvestrini for Key Energy, also fully highlighted the perspective of a circular economy that is already possible now, and will increasingly characterize all industrial sectors.
Rimini Fiera chairman Lorenzo Cagnoni comments, ´From these days at Rimini Fiera, clear signs arrive from the industrial world: in fact, the distinction between the green economy and the rest of the manufacturing/production system must be overcome. Being ´sustainable´ is now a must for enterprises, but sets a new challenge, that of considering waste as a material and then reorganizing manufacture and production taking this into consideration.
The 1,200 enterprises at the expo showed that all this is possible immediately for the various products chains.´
Business unit manager Simone Castelli comments, ´The growth of Ecomondo and the expos held simultaneously with it is the result of the great work carried out with the aim of raising the international profile further, with over 50 events held all over the world in recent months, as well as the push towards new frontiers of development for the expos, which will increasingly involve all the industrial sectors in a process of integration under the banner of circular economy.´
The expo is fully perceived as an international level business appointment, a perception that takes the form of business and relations with new markets.
This is also thanks to the format of contacts between enterprises and foreign trade/industry members by means of Ecomondo´s online platform, which plans the business meeting agenda. As well as the delegations announced, in collaboration with the ICE, delegations also arrived in Rimini from Algeria, Qatar, Arab Emirates, Kazakhstan, South Africa and Malaysia whereas, in collaboration with the Ministry for the Environment, delegations of 120 buyers also came from Iran and China.
Ecomondo is now going to Brazil, where in a few days (11-13 November) Rimini Fiera will be the key player of the new expo in San Paolo, with FIMAI - ECOMONDO Brasil, the result of Rimini Fiera´s acquisition of FIMAI along with Gruppo Tecniche Nuove.
Media coverage was also extremely successful. Over 500 accredited journalists and wide coverage by all the daily and periodical press at both national and local level, as well as by television and radio networks, plus enormous attention on the Web. As far as media contacts are concerned, while awaiting reports from the periodicals, at the moment the total is 165 million.
This result was further increased by the Web, with which the sector is traditionally familiar. This was seen by the involvement of the social networks on the official profiles: on Twitter, there was a total of 5,424,458 impressions, with an overall reach of 1,743,654. On the expos´ Facebook pages the number of ´likes´ increased by 164.35% during the week of the expos compared to the previous week, whereas the Rimini Fiera corporate page had 332,381 contacts. Thirteen top bloggers from the environment sector attended the expo.
In 2016, the green economy expos will be at Rimini Fiera from Tuesday 8th to Friday 11th November.
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